When inaccurate subtitles hit the spot
Subtitles make movies accessible to an international audience. And yet they’re often inaccurate or incomplete. We explain why that’s no bad thing – with the help of Korean smash hit Parasite.
If anyone knows how to make working from home a success, it’s our super freelancers. Here are their top tips for setting up shop inside your own four walls.
Today’s neural machine translation (NMT) engines can translate simple texts quickly and acceptably into a wide range of other languages. And they’re improving constantly. So how did we get here?
Since the death of silent film and the birth of the ‘talkies’ in the late 1920s, the question of how to translate on-screen entertainment has been a worldwide conundrum. Almost a century later, film translation has developed into an art form of its own – yet approaches remain very different.
With Noto, Google has developed a font family that works for every language in the world. Here’s how the company is enabling global communication – and what IKEA and tofu have to do with it.
With less than two weeks left of Advent, Christmas party season is in full swing – and the potential for awkward conversations with people you have nothing in common with is correspondingly high. But if words fail you, there’s one language that everyone understands: music.
Digital natives still write letters to Santa. But the content has moved with the times – with hilarious results.
Every year, thousands of children around the world mail letters to “Santa Claus, North Pole” – and they get a response thanks to dedicated multilingual teams.
Biddschee (You’re welcome): our little Oktoberfest dictionary. We’ve collected some snippets of the Bavarian dialect all to do with attire, food and social culture to help make your Oktoberfest in Munich a linguistic success.
Today we’ll be discussing the various ways of expressing indifference in different languages. What does sword fighting have to do with it? And where do hats, potatoes and scrap metal come in?
A passionate hook-up in a club vs. a dreamy meeting with true love – how can the same song come across so differently in another language? The answer lies in lyric transcreation.
When you’re used to using the Latin alphabet, it can be easy to overlook one of the central questions of any language – how we write it down. A look at some of the more interesting ways in which languages have put pen to paper.
Many of us are familiar with the idea of conlangs (“constructed languages”) from TV shows like Game of Thrones and books like the Lord of the Rings series. But one video game went the extra mile to fully draw its players into its world – Far Cry Primal.
Shava-what? Namast-heh? It’s worth stretching your mind beyond the four corners of your yoga mat. Translating the most important yoga terms might well be the first step towards inner peace.
You’ve probably heard of Pennsylvania Dutch. But what about Texas German? Supertext takes a look at some lesser-known varieties of German.
Headlines, ad campaigns, slogans: some elements of a translation require special attention. Why? Supertext explains it all.
How to turn a movie into a global blockbuster, and why translation is only the tip of the iceberg.
So, you’ve booked that dream trip to Paris? Ready to soak in the good wine, fashion, museums? What about your French? “It’ll be fine,” I hear you say. After all, you might not remember everything you learned in French class but the English language is full of French words, isn’t it? But, wait! What if those words mean something else in France? Ooh la la*. Whether you’re going for business or for a little romance, here are seven words to remember.
A Parisian client has invited you to dinner but you don’t speak a word of French? Supertext is here to help! All you need to do is follow our tips, and everyone will assume that French is your first language – without you having to put together a single sentence.
The Supertext team gives its reading recommendations for Women in Translation Month 2018
Topics: Berlin, Entertainment, Los Angeles, Zurich | Comment