St. Moritz Tourism commissioned the St. Moritz-based communications agency SPOT Werbung to come up with a concept for a new online look. The aim was for the website to connect the area’s unique heritage to the attractive offers available today that make it such an unparalleled and world-renowned holiday destination. This blend of tradition and modernity was reflected in the high-quality, characterful visual and textual look of the new site. For the German to English translators, this meant that particular linguistic finesse was required. “The English department at Supertext found exactly the right translator for us. She was able to provide the style and tone that we were looking for. Really, the whole process was extremely stylish. We will happily turn to these super lowlanders again for other translations in future,” says Fabrizio D’Aloisio, Head of Public Relations/Copywriting & Editing at SPOT Werbung, and project manager for the stmoritz.ch relaunch.
Image via stmoritz.ch