The General Data Protection Regulation (GDPR) has become reality. It might have stopped clogging up our inboxes since May 25, but it is very much still on the radar of data protection professionals.
One of the most important requirements of the new regulation: website operators have to provide information “in a concise, transparent, intelligible and easily accessible form, using clear and plain language” about what data they collect, and how and for what purpose it is collected, stored and processed (Art. 12 GDPR).
So while the first legal cases get going, it’s high time to make sure you’re prepared – with a data protection policy that’s precise, transparent and also understandable for the average citizen.
Legal text that creates trust
That sounds like a contradiction in terms – and normally it is. The best example of this is the GDPR itself; for more than two years, politicians, lawyers, website operators, consumer advisors and data protection specialists have been wrangling over its 88 pages. It’s clear that legal advice alone is not enough here. Experts in understandability are also needed. This is a task that seems tailor-made for Supertext’s new plain language service.
Plain language corresponds to texts that 95% of people understand. It creates trust, means you don’t have to provide so much support, lets you conclude contracts more quickly, and answers questions instead of creating new ones. And that’s exactly what both customers and providers want from a data protection policy.
See for yourself
Our new data protection policy is written entirely in plain language. The best part: you read it and you understand it. It’s simple. That’s thanks to the way it explains specialist terms in an understandable way, and actually answers questions. And thanks to its carefully thought-out structure. And to the countless other standards that make texts in plain language so uniquely understandable.
We’d be very happy to help you comply with the GDPR’s language requirements (page 39) as well. With legally correct texts that even laypeople can understand.
Cover image via Pexels (CC0)