Growing up in a monolingual environment, Clara viewed her hometown through a point-and-shoot camera. She travelled across a few continents to pursue an undergraduate degree in Linguistics and International Relations in Boston, to learn a third language in Paris, and to dive deep into localization at MIIS in California. With a multilingual outlook, Clara now sees the world through the viewfinder of an interchangeable camera lens – freer, stronger, more creative. Clara joined Supertext to connect clients to the (multilingual) world.
Black Friday, Cyber Monday… and it’s already time to fill stockings with more gifts. In the US, many retailers make more than half of their annual revenue during the holiday season. But if you think this is peak retail season everywhere in the world, think again.
Every consumer brand from Amazon to Ikea knows that people prefer buying in their own language. It’s no different for international students and their parents looking for the right university abroad.