100% renewable terminology at ewz

100% renewable terminology at ewz

November 26, 2018 | Fabio Schmuki

For ewz, one of Switzerland’s largest energy providers, refining their corporate language is an ongoing task. As ewz’s copywriting, translation and proofreading partner, Supertext makes sure that every text is electrifying.

Saving energy in three languages

October 29, 2018 | Fabio Schmuki

From the street to millions of screens: the Energy Challenge, run by the Federal Office for Energy and Tamedia, the country’s leading media group, makes sustainability accessible and achievable. In German, French and Italian.

Hirslanden Private Hospital Group entrusts Dr. Super with its content marketing

October 10, 2018 | Fabio Schmuki

The diagnosis: Hirslanden needs blogposts that make medical knowledge accessible to all. A clear case for the language specialists at Supertext. The prescription calls for a personal consultation with the doctor prior to each blogpost.

Supertext in loco parentis for Famigros’ content strategy

July 4, 2018 | Fabio Schmuki

Famigros is putting its trust in content marketing – and in Supertext, its outsourcing partner for text, images and research.

Datenschutzerklaerung_GDPR_Plain_Language

Legal clarity, not legalese – how to write a data protection policy that works

June 4, 2018 | Fabio Schmuki

Data protection is important, but is often hard to digest. Happily, it doesn’t have to be – if you have a data protection policy written in plain language.

Supertext is freeing the world from technical jargon with its new plain language service

March 21, 2018 | Fabio Schmuki

The online language service provider is expanding its range with a rewriting service to make texts more understandable.

One million super words – Sanatrend puts its trust in Supertext for medical translations

March 7, 2018 | Fabio Schmuki

The workflow, quality and pricing model sealed the deal.

Surgical precision from Arabic to Tigrinya – Supertext for the Cantonal Hospital St. Gallen

February 26, 2018 | Fabio Schmuki

Supertext translates key procedure documents into 13 languages.

Supertext makes its mark on Silicon Valley – with second place in LocWorld35’s Innovation Challenge

December 15, 2017 | Fabio Schmuki

Supertext CTO Rémy Blättler presented a solution on the topic of AI, translation memories and terminology onboarding that put even global players like IBM in the shade.

Wanderlust on the web – Supertext creates new landing pages for AccorHotels

November 7, 2017 | Fabio Schmuki

From Basel to Lugano – AccorHotels invites you on a digital tour of Switzerland, with Supertext as your trilingual tour guide.

CKW keeps it simple – with web texts and corporate wording by Supertext

October 24, 2017 | Fabio Schmuki

The electricity producer and distributor Centralschweizerische Kraftwerke is giving its website a linguistic makeover, with Supertext as its partner for copywriting and proofreading.

A shining achievement: putting in a good word for durgol.

October 10, 2017 | Fabio Schmuki

Things flow better with durgol. In the coffee machine. In the shower. And in Supertext’s new website translations.

Political and correct – the city of Zurich relies on Supertext for its annual report

May 18, 2017 | Fabio Schmuki

Transparency and accuracy are the hallmarks of successful public communications. Supertext was able to experience this first-hand: by editing the city of Zurich’s 2016 annual report.

Five reasons to avoid exclamation marks in advertising

April 20, 2017 | Fabio Schmuki

Smart words sell. But they’re not easy to find, and when inspiration is nowhere to be seen, it’s very tempting to reach for gimmicks and think that an exclamation mark could provide enough emphasis. Our advice: don’t do it!

Corporate storytelling – the building blocks for a clear brand story

April 18, 2017 | Fabio Schmuki

How your company can create an exciting story – and why you should want to in the first place.

Five typos with dramatic consequences

April 14, 2017 | Fabio Schmuki

Here at Supertext, we’ve known for a long time that with a single wrong letter, you can soil everything – but there can also be worse consequences. Much worse. Here are our top five most far-reaching typos.

Stylish and confident in three languages – Supertext rolls up its sleeves for Dosenbach-Ochsner

March 22, 2017 | Fabio Schmuki

Shoes, clothes, sports: Dosenbach-Ochsner AG knows exactly what’s in style in Switzerland. And for equally stylish and confident texts, it turns to Supertext.

Irony, sarcasm, cynicism – what’s the difference?

February 28, 2017 | Fabio Schmuki

There are sarcastic cynics and cynical irony. So are they just different ways of saying the same thing? Not exactly. We’d like to show you the not-so-small differences.

Solidly constructed: Supertext builds guidelines for construction product legislation for the FOBL

February 7, 2017 | Fabio Schmuki

The Federal Office for Buildings and Logistics (FOBL) is responsible for the implementation of construction product legislation. Supertext helped it to create user-friendly guidelines.

Proofreading, revision or editing job? Angela Merkel explains it to you.

January 22, 2017 | Fabio Schmuki

The Chancellor is running for office once again. We’ll leave it up to you to decide whether that’s a good idea. When it comes to texts, however, there’s always room for another round.

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Fabio Schmuki

Chief Marketing Officer