Supertext is on the hunt for additional linguistic talent to assist its team with everything from client acquisition to quality management.
When getting content translated, you automatically reveal information about yourself and your company. This information is always personal, often sensitive and rarely meant for the general public. So you need to take a few steps to make sure your data doesn’t end up in the wrong hands. We’ll show you the most common security pitfalls and how to deal with them.
Translation plus content creation equals transcreation. It brings together the best of both worlds. But whether a creative translation will metamorphose into a beautiful transcreation depends on who’s writing it – and on proper planning. We’ve put together six questions you should ask yourself to put your briefing on the right track from the get-go.
Supertext’s InstantTranslation service has been available to clients since January 2021. But when do they opt for instant translation and why? How useful is it in their day-to-day work? Two satisfied users give their thoughts.
Every company has a story. It starts with the founding, continues through the first shaky steps, and then comes to the flagship project. In corporate reporting, telling this story builds trust. But how do you tell it in a way that will captivate your audience? Business consultant Simon Sinek has a clear answer: start with “why”.
This certification by the Swiss Safety Center guarantees the quality of Supertext’s information security management system (ISMS). This is the language service provider’s fourth ISO certification, alongside ISO 9001, 17100 and 18587. And it’s just one more reason Supertext clients can rest easy knowing their projects are in safe hands.
Whether it’s thanks to the healthy diet or the Zen lifestyle, Japan has one of the highest life expectancies in the world. Data shows that over-65s will make up nearly 40% of the population by 2040. If your business targets an older audience, the future is bright in Japan – but first, you need to connect with your potential customers.
Last Friday, we streamed our second digital Freelancer Convention around the world. Super freelancers from 20 countries tuned in, took part in the language quiz and met our team at our virtual drinks reception. Our speakers were also dotted around the globe – in Berlin, Zurich, Los Angeles and Brussels.
Expanding your business into new regions and languages can pay off in lots of ways. But when is the right moment to take the leap? Should you start by establishing a strong local foothold like Starbucks? Or go straight for a global vision like Uber? Supertext offers its thoughts.