Short sentences, strong texts? The impact of sentence length.
Brevity is the soul of wit. But you can have too much of a good thing.
FREITAG, the world-famous label offering upcycled bags and accessories, wins the heart and minds of individualists the world over with a little help from Supertext’s creative translations.
How to turn a movie into a global blockbuster, and why translation is only the tip of the iceberg.
Typos, misunderstandings, style, inconsistencies, timing and technology: multilingual reporting presents a number of challenges. How can you overcome these? Let’s start by making plans well in advance and using tried-and-tested processes.
Switzerland’s biggest automotive company has been relying on Supertext’s technology and creativity to translate multilingual communications for VW and Seat since the beginning of 2019.
Millions of gamers play PLAYERUNKNOWN’S BATTLEGROUNDS (PUBG) on Steam, on mobile, on Xbox – and now on PlayStation. With this important launch planned for the end of 2018, PUBG sought out a creative translation agency that could help the game reach its audience in more than 20 countries. And found Supertext right in its neighborhood.
Supertext sponsored the 2019 MIIS Career Fair to meet the next generation of localization professionals. And spread the word about its mission.
Ecosia is a Berlin-based search engine that uses its advertising revenue to finance tree planting projects. Thanks to its seven million users, Ecosia will soon have planted 50 million trees. Supertext has been translating Ecosia’s social media posts, blog articles and newsletters into six languages since 2017.
Supertext has developed a guide for proofreading PDFs.
Generali, one of the world’s leading insurance groups, is revolutionizing its corporate language. Supertext is helping them to achieve crystal clear communication as a plain language training partner in Switzerland and Germany.
The prestigious paper’s monthly magazine is now appearing in Italian and French for the first time – thanks to Supertext’s language experts.
Language service provider Supertext receives the BELA award for best career progression.
For ewz, one of Switzerland’s largest energy providers, refining their corporate language is an ongoing task. As ewz’s copywriting, translation and proofreading partner, Supertext makes sure that every text is electrifying.
Video game localization can be simultaneously entertaining and infuriating. Who can forget the “All your base are belong to us.” fail? There are many pitfalls to localizing games but hiring the right team of professionals, starting with the translators on the front line, is a good start. So what makes a super team?
Numbers still have an important role to play in a company dedicated to words: 500 new clients and a 30% increase in sales means a lot of happy faces at Supertext this year – including 19 new ones. Time for some introductions!
So, you’ve booked that dream trip to Paris? Ready to soak in the good wine, fashion, museums? What about your French? “It’ll be fine,” I hear you say. After all, you might not remember everything you learned in French class but the English language is full of French words, isn’t it? But, wait! What if those words mean something else in France? Ooh la la*. Whether you’re going for business or for a little romance, here are seven words to remember.
A Parisian client has invited you to dinner but you don’t speak a word of French? Supertext is here to help! All you need to do is follow our tips, and everyone will assume that French is your first language – without you having to put together a single sentence.
Super texts are many things, but they are always error-free. Read on to find out how to make your texts super!
From the street to millions of screens: the Energy Challenge, run by the Federal Office for Energy and Tamedia, the country’s leading media group, makes sustainability accessible and achievable. In German, French and Italian.
The diagnosis: Hirslanden needs blogposts that make medical knowledge accessible to all. A clear case for the language specialists at Supertext. The prescription calls for a personal consultation with the doctor prior to each blogpost.
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